diff --git a/ionic/components/app/normalize.scss b/ionic/components/app/normalize.scss
index 1e2ac8e403..35616127fd 100644
--- a/ionic/components/app/normalize.scss
+++ b/ionic/components/app/normalize.scss
@@ -36,6 +36,7 @@ strong {
 // Remove border when inside `a` element in IE 8/9/10.
 img {
   border: 0;
+  max-width: 100%;
 }
 
 // Correct overflow not hidden in IE 9/10/11.