diff --git a/tns-core-modules/profiling/profiling.d.ts b/tns-core-modules/profiling/profiling.d.ts
index da84fd59f..350e86a8e 100644
--- a/tns-core-modules/profiling/profiling.d.ts
+++ b/tns-core-modules/profiling/profiling.d.ts
@@ -128,3 +128,8 @@ export declare function stopCPUProfile(name: string): void;
  * Gets the uptime of the current process in milliseconds.
  */
 export function uptime(): number;
+
+/**
+ * Logs important messages. Contrary to console.log's behavior, the profiling log should output even for release builds.
+ */
+export function log(message: string): void;
\ No newline at end of file
diff --git a/tns-core-modules/profiling/profiling.ts b/tns-core-modules/profiling/profiling.ts
index 456cc6a27..b787c9582 100644
--- a/tns-core-modules/profiling/profiling.ts
+++ b/tns-core-modules/profiling/profiling.ts
@@ -7,6 +7,14 @@ export function uptime() {
     return global.android ? (<any>org).nativescript.Process.getUpTime() : (<any>global).__tns_uptime();
 }
 
+export function log(message: string): void {
+    if ((<any>global).__nslog) {
+        (<any>global).__nslog("CONSOLE LOG: " + message);
+    } else {
+        console.log(message);
+    }
+}
+
 interface TimerInfo extends TimerInfoDefinition {
     totalTime: number;
     lastTime?: number;
@@ -285,4 +293,4 @@ export function stopCPUProfile(name: string) {
     if (anyGlobal.android) {
         __stopCPUProfiler(name);
     }
-}
\ No newline at end of file
+}