diff --git a/apps/toolbox/src/pages/labels.xml b/apps/toolbox/src/pages/labels.xml
index 36c996636..6d6175529 100644
--- a/apps/toolbox/src/pages/labels.xml
+++ b/apps/toolbox/src/pages/labels.xml
@@ -14,6 +14,17 @@
 		<GridLayout marginTop="10" borderWidth="1" borderColor="#efefef" height="60" paddingLeft="5">
 			<Label text="Test Label 3: should be aligned top" verticalAlignment="top" />
 		</GridLayout>
+		<GridLayout marginTop="10" borderWidth="1" borderColor="#efefef" height="60" paddingLeft="5">
+			<Label text="Test Label text-overflow: ellipsis, this should be long sentence and clipped at very end." textOverflow="ellipsis" whiteSpace="nowrap" />
+		</GridLayout>
+
+		<GridLayout marginTop="10" borderWidth="1" borderColor="#efefef" height="60" paddingLeft="5">
+			<Button text="Test Button text-overflow: ellipsis, this should be long sentence and clipped at very end." textOverflow="ellipsis" whiteSpace="nowrap" />
+		</GridLayout>
+
+		<GridLayout marginTop="10" borderWidth="1" borderColor="#efefef" height="60" paddingLeft="5">
+			<Button text="Test Button text-overflow: initial, this should be long sentence and truncated in the middle with ellipsis." textOverflow="initial" whiteSpace="nowrap" />
+		</GridLayout>
         <Label text="maxLines 2" fontWeight="bold" marginTop="10" />
         <Label
 				text="Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum."
diff --git a/packages/core/core-types/index.ts b/packages/core/core-types/index.ts
index 2b8f1ddc8..c1807272f 100644
--- a/packages/core/core-types/index.ts
+++ b/packages/core/core-types/index.ts
@@ -94,6 +94,14 @@ export namespace CoreTypes {
 		export const nowrap = 'nowrap';
 	}
 
+	export type TextOverflowType = 'clip' | 'ellipsis' | 'initial' | 'unset';
+	export namespace TextOverflow {
+		export const clip = 'clip';
+		export const ellipsis = 'ellipsis';
+		export const initial = 'initial';
+		export const unset = 'unset';
+	}
+
 	export type MaxLinesType = number;
 
 	export type OrientationType = 'horizontal' | 'vertical';
diff --git a/packages/core/ui/button/index.ios.ts b/packages/core/ui/button/index.ios.ts
index c49e81248..1c049de8e 100644
--- a/packages/core/ui/button/index.ios.ts
+++ b/packages/core/ui/button/index.ios.ts
@@ -2,7 +2,7 @@ import { ControlStateChangeListener } from '../core/control-state-change';
 import { ButtonBase } from './button-common';
 import { View, PseudoClassHandler } from '../core/view';
 import { backgroundColorProperty, borderTopWidthProperty, borderRightWidthProperty, borderBottomWidthProperty, borderLeftWidthProperty, paddingLeftProperty, paddingTopProperty, paddingRightProperty, paddingBottomProperty } from '../styling/style-properties';
-import { textAlignmentProperty, whiteSpaceProperty } from '../text-base';
+import { textAlignmentProperty, whiteSpaceProperty, textOverflowProperty } from '../text-base';
 import { layout } from '../../utils';
 import { CoreTypes } from '../../core-types';
 import { Color } from '../../color';
@@ -219,17 +219,42 @@ export class Button extends ButtonBase {
 	}
 
 	[whiteSpaceProperty.setNative](value: CoreTypes.WhiteSpaceType) {
+		this.adjustLineBreak();
+	}
+
+	[textOverflowProperty.setNative](value: CoreTypes.TextOverflowType) {
+		this.adjustLineBreak();
+	}
+
+	private adjustLineBreak() {
+		const whiteSpace = this.whiteSpace;
+		const textOverflow = this.textOverflow;
 		const nativeView = this.nativeViewProtected.titleLabel;
-		switch (value) {
+		switch (whiteSpace) {
 			case 'normal':
 				nativeView.lineBreakMode = NSLineBreakMode.ByWordWrapping;
 				nativeView.numberOfLines = this.maxLines;
 				break;
-			case 'nowrap':
 			case 'initial':
 				nativeView.lineBreakMode = NSLineBreakMode.ByTruncatingMiddle;
 				nativeView.numberOfLines = 1;
 				break;
+			case 'nowrap':
+				switch (textOverflow) {
+					case 'clip':
+						nativeView.lineBreakMode = NSLineBreakMode.ByClipping;
+						nativeView.numberOfLines = this.maxLines;
+						break;
+					case 'ellipsis':
+						nativeView.lineBreakMode = NSLineBreakMode.ByTruncatingTail;
+						nativeView.numberOfLines = 1;
+						break;
+					default:
+						nativeView.lineBreakMode = NSLineBreakMode.ByTruncatingMiddle;
+						nativeView.numberOfLines = 1;
+						break;
+				}
+				break;
 		}
 	}
 
diff --git a/packages/core/ui/index.ts b/packages/core/ui/index.ts
index 149f572ab..658cf9e66 100644
--- a/packages/core/ui/index.ts
+++ b/packages/core/ui/index.ts
@@ -68,7 +68,7 @@ export { CSSHelper } from './styling/css-selector';
 
 export { Switch } from './switch';
 export { TabView, TabViewItem } from './tab-view';
-export { TextBase, getTransformedText, letterSpacingProperty, textAlignmentProperty, textDecorationProperty, textTransformProperty, textShadowProperty, whiteSpaceProperty, lineHeightProperty } from './text-base';
+export { TextBase, getTransformedText, letterSpacingProperty, textAlignmentProperty, textDecorationProperty, textTransformProperty, textShadowProperty, whiteSpaceProperty, textOverflowProperty, lineHeightProperty } from './text-base';
 export { FormattedString } from './text-base/formatted-string';
 export { Span } from './text-base/span';
 export { TextField } from './text-field';
diff --git a/packages/core/ui/label/index.ios.ts b/packages/core/ui/label/index.ios.ts
index 3da67f87c..680e06d6f 100644
--- a/packages/core/ui/label/index.ios.ts
+++ b/packages/core/ui/label/index.ios.ts
@@ -4,7 +4,7 @@ import { Length, borderTopWidthProperty, borderRightWidthProperty, borderBottomW
 import { booleanConverter } from '../core/view-base';
 import { View, CSSType } from '../core/view';
 import { CoreTypes } from '../../core-types';
-import { TextBase, whiteSpaceProperty } from '../text-base';
+import { TextBase, whiteSpaceProperty, textOverflowProperty } from '../text-base';
 import { layout } from '../../utils';
 
 import { ios } from '../styling/background';
@@ -113,17 +113,38 @@ export class Label extends TextBase implements LabelDefinition {
 	}
 
 	[whiteSpaceProperty.setNative](value: CoreTypes.WhiteSpaceType) {
-		const nativeView = this.nativeTextViewProtected;
-		switch (value) {
+		this.adjustLineBreak();
+	}
+
+	[textOverflowProperty.setNative](value: CoreTypes.TextOverflowType) {
+		this.adjustLineBreak();
+	}
+
+	private adjustLineBreak() {
+		const whiteSpace = this.whiteSpace;
+		const textOverflow = this.textOverflow;
+		const nativeView = this.nativeViewProtected;
+		switch (whiteSpace) {
 			case 'normal':
 				nativeView.lineBreakMode = NSLineBreakMode.ByWordWrapping;
 				nativeView.numberOfLines = this.maxLines;
 				break;
-			case 'nowrap':
 			case 'initial':
 				nativeView.lineBreakMode = NSLineBreakMode.ByTruncatingTail;
 				nativeView.numberOfLines = 1;
 				break;
+			case 'nowrap':
+				switch (textOverflow) {
+					case 'clip':
+						nativeView.lineBreakMode = NSLineBreakMode.ByClipping;
+						nativeView.numberOfLines = this.maxLines;
+						break;
+					default:
+						nativeView.lineBreakMode = NSLineBreakMode.ByTruncatingTail;
+						nativeView.numberOfLines = 1;
+						break;
+				}
+				break;
 		}
 	}
 
diff --git a/packages/core/ui/styling/style/index.ts b/packages/core/ui/styling/style/index.ts
index 01b35f26e..c84b5b4e7 100644
--- a/packages/core/ui/styling/style/index.ts
+++ b/packages/core/ui/styling/style/index.ts
@@ -172,6 +172,7 @@ export class Style extends Observable implements StyleDefinition {
 	public textTransform: CoreTypes.TextTransformType;
 	public textShadow: CSSShadow;
 	public whiteSpace: CoreTypes.WhiteSpaceType;
+	public textOverflow: CoreTypes.TextOverflowType;
 
 	public minWidth: CoreTypes.LengthType;
 	public minHeight: CoreTypes.LengthType;
diff --git a/packages/core/ui/text-base/index.android.ts b/packages/core/ui/text-base/index.android.ts
index 4fd681b4f..2bb8af5b0 100644
--- a/packages/core/ui/text-base/index.android.ts
+++ b/packages/core/ui/text-base/index.android.ts
@@ -1,5 +1,5 @@
 // Types
-import { getClosestPropertyValue, maxLinesProperty } from './text-base-common';
+import { getClosestPropertyValue, maxLinesProperty, textOverflowProperty } from './text-base-common';
 import { CSSShadow } from '../styling/css-shadow';
 
 // Requires
@@ -311,16 +311,35 @@ export class TextBase extends TextBaseCommon {
 	// Overridden in TextField because setSingleLine(false) will remove methodTransformation.
 	// and we don't want to allow TextField to be multiline
 	[whiteSpaceProperty.setNative](value: CoreTypes.WhiteSpaceType) {
+		this.adjustLineBreak();
+	}
+
+	[textOverflowProperty.setNative](value: CoreTypes.TextOverflowType) {
+		this.adjustLineBreak();
+	}
+
+	private adjustLineBreak() {
+		const whiteSpace = this.whiteSpace;
+		const textOverflow = this.textOverflow;
 		const nativeView = this.nativeTextViewProtected;
-		switch (value) {
+		switch (whiteSpace) {
 			case 'initial':
 			case 'normal':
 				nativeView.setSingleLine(false);
 				nativeView.setEllipsize(null);
 				break;
 			case 'nowrap':
-				nativeView.setSingleLine(true);
-				nativeView.setEllipsize(android.text.TextUtils.TruncateAt.END);
+				switch (textOverflow) {
+					case 'initial':
+					case 'ellipsis':
+						nativeView.setSingleLine(true);
+						nativeView.setEllipsize(android.text.TextUtils.TruncateAt.END);
+						break;
+					default:
+						nativeView.setSingleLine(false);
+						nativeView.setEllipsize(android.text.TextUtils.TruncateAt.END);
+						break;
+				}
 				break;
 		}
 	}
diff --git a/packages/core/ui/text-base/index.d.ts b/packages/core/ui/text-base/index.d.ts
index 75031618b..e3533e8c4 100644
--- a/packages/core/ui/text-base/index.d.ts
+++ b/packages/core/ui/text-base/index.d.ts
@@ -63,6 +63,11 @@ export class TextBase extends View implements AddChildFromBuilder {
 	 */
 	whiteSpace: CoreTypes.WhiteSpaceType;
 
+	/**
+	 * Gets or sets text-overflow style property.
+	 */
+	textOverflow: CoreTypes.TextOverflowType;
+
 	/**
 	 * Gets or sets white space style property.
 	 */
@@ -134,6 +139,7 @@ export const textDecorationProperty: CssProperty<Style, CoreTypes.TextDecoration
 export const textTransformProperty: CssProperty<Style, CoreTypes.TextTransformType>;
 export const textShadowProperty: CssProperty<Style, CSSShadow>;
 export const whiteSpaceProperty: CssProperty<Style, CoreTypes.WhiteSpaceType>;
+export const textOverflowProperty: CssProperty<Style, CoreTypes.TextOverflowType>;
 export const letterSpacingProperty: CssProperty<Style, number>;
 export const lineHeightProperty: CssProperty<Style, number>;
 
diff --git a/packages/core/ui/text-base/text-base-common.ts b/packages/core/ui/text-base/text-base-common.ts
index bb2d4d649..ab737a941 100644
--- a/packages/core/ui/text-base/text-base-common.ts
+++ b/packages/core/ui/text-base/text-base-common.ts
@@ -132,6 +132,13 @@ export abstract class TextBaseCommon extends View implements TextBaseDefinition
 		this.style.whiteSpace = value;
 	}
 
+	get textOverflow(): CoreTypes.TextOverflowType {
+		return this.style.textOverflow;
+	}
+	set textOverflow(value: CoreTypes.TextOverflowType) {
+		this.style.textOverflow = value;
+	}
+
 	get padding(): string | CoreTypes.LengthType {
 		return this.style.padding;
 	}
@@ -291,6 +298,16 @@ export const whiteSpaceProperty = new CssProperty<Style, CoreTypes.WhiteSpaceTyp
 });
 whiteSpaceProperty.register(Style);
 
+const textOverflowConverter = makeParser<CoreTypes.TextOverflowType>(makeValidator<CoreTypes.TextOverflowType>('clip', 'ellipsis', 'initial', 'unset'));
+export const textOverflowProperty = new CssProperty<Style, CoreTypes.TextOverflowType>({
+	name: 'textOverflow',
+	cssName: 'text-overflow',
+	defaultValue: 'initial',
+	affectsLayout: global.isIOS,
+	valueConverter: textOverflowConverter,
+});
+textOverflowProperty.register(Style);
+
 const textDecorationConverter = makeParser<CoreTypes.TextDecorationType>(makeValidator<CoreTypes.TextDecorationType>('none', 'underline', 'line-through', 'underline line-through'));
 export const textDecorationProperty = new CssProperty<Style, CoreTypes.TextDecorationType>({
 	name: 'textDecoration',